About

About

BMW & Paramount+

BMW & Paramount+

Field:

Field:

Media

Media

Project:

Project:

Spec Project

Year:

Year:

2024

2024

Credits

Bell.CGI

Project overview

Inspired by BMW Group’s 2024 partnership with Paramount+, which brought the streaming service into selected BMW and MINI vehicles, this independent CGI concept explores the meeting of automotive design and cinematic entertainment. We used 3D animation and mixed media to translate the real partnership into a visual story, connecting the car with the world of film. Created as a self-initiated portfolio project, the work demonstrates our approach to concept development, visual integration and motion. It was not commissioned by BMW or Paramount+.