Spec Project



Credits
Bell.CGI
Project overview
Inspired by BMW Group’s 2024 partnership with Paramount+, which brought the streaming service into selected BMW and MINI vehicles, this independent CGI concept explores the meeting of automotive design and cinematic entertainment. We used 3D animation and mixed media to translate the real partnership into a visual story, connecting the car with the world of film. Created as a self-initiated portfolio project, the work demonstrates our approach to concept development, visual integration and motion. It was not commissioned by BMW or Paramount+.

